What Makes Micro Markets Different From Traditional Vending?
Everyone is familiar with the traditional vending machine. These machines have been everywhere for generations—from offices and schools to airports, shopping malls, and beyond.
While micro markets are rapidly gaining popularity, they are not nearly as well-known or understood as standard vending machines. Although they can offer many of the same things, micro markets do so in a modern, integrated way that can also help bring your office together. Contact InReach today to learn more about micro markets and what they can offer your business.
A Wide Variety of Goods
Without a doubt, one of the leading ways a micro market differs from traditional vending is simply in the range of goods that can be offered. There is more space available in a micro market than in a single vending machine—or even in a couple of machines—so you’ll be able to offer your employees more choices for snacks and beverages to enjoy.
Do you want to have the ability to present your workers with a selection of healthy, fresh foods in addition to classic vending machine staples? A micro market makes that possible. You may even include meal kits that allow employees to have an entire lunch right there at the micro market before getting back to work. Employees want to have the freedom to select the foods and drinks that suit their dietary needs and taste preferences, and you can make that happen through the addition of a micro market.
Unbeatable Convenience
The design of a micro market makes it as easy to use as possible, and it’s likely that everyone in the building will get into the habit of visiting it at least from time to time. The open-concept design of our micro markets makes them approachable and inviting. People will be able to see what’s available in the market even as they are just walking by.
When someone decides to make a purchase, they’ll have convenient, advanced payment options available so they can complete the transaction and be on their way. Workers in an office have enough to manage during the day, so it’s a nice bonus to make picking up snacks and drinks as easy as possible. You could also choose to use your micro market as an employee benefit by subsidizing the purchase of some or all of the items in the market.
From a business perspective, the convenience of a micro market means employees will save time and have more space in their days to be productive. To be sure use of the market is quickly adopted by as many workers as possible, InReach orchestrates a fun grand opening celebration, including a raffle featuring some great prizes. Also, we’ll highlight the use of the InReach mobile app, which makes it possible to run promos, operate a loyalty rewards program, and more.
An Office Destination
Above all else, micro markets are a great office upgrade because of the way they bring people together. At InReach, we love traditional vending machines, but few people would think of them as a destination that is going to foster a sense of connection with others. That’s what you can accomplish with a micro market, and you’ll find that the value of this addition goes far beyond the foods and beverages that it makes available.
Have you been looking for ways to bring your people together in a meaningful, authentic way? Where some classic office “team-building” exercises tend to fall flat, a micro market can come to the rescue. This space will be home to organic, spontaneous interactions between people throughout the organization.
A New Micro Market Is InReach
So, what is the difference between a micro market and a vending machine? To put it simply: variety, convenience, and community. At InReach, we think that both micro markets and traditional vending machines are great options to serve employees in your office with the drinks and snacks they love. Take a moment to contact us today to discuss how one of these options—or a blend of the two—can elevate the employee experience in your building. We’d love to chat!